The terms, in plain language.

Who we are

Adverto is a growth consultancy providing fractional growth leadership and performance-marketing services to businesses in EMEA and the U.S. “We”, “us” and “Adverto” mean the consultancy. “You” means anyone using this site or its tooling.

Using this site

The content on adverto.biz is general information about our services. It isn’t advice for your specific situation, and results quoted on the site are from past engagements and don’t promise the same outcome for yours. You may read, link to and share the site freely. You may not scrape it for commercial purposes, copy the text or design to present as your own, or use the contact form to send anything unlawful or unsolicited.

The contact form

Sending the form isn’t a contract. It’s a request for a call. We reply within one business day and, if there’s a fit, we scope the work and send an agreement. Nothing is owed by either side until that agreement is signed.

Client engagements

Every engagement runs under a written agreement that sets out scope, fees, timing, confidentiality and termination. If anything in these terms conflicts with a signed agreement, the agreement wins.

During an engagement you grant Adverto access to the accounts the work needs, at the role you choose. You confirm you’re entitled to grant that access. We use it only to deliver the agreed work, and we treat what we see as confidential. Our privacy policy explains how account data, including data accessed through Google APIs, is handled.

Tooling connected to your accounts

Adverto runs internal reporting and campaign-management tooling that connects to client accounts through official platform APIs, including the Google Ads API. This tooling is provided as part of the service, not licensed to you separately. It’s used by Adverto on your behalf, and you can revoke its access at any time from the platform’s own settings. We don’t guarantee uninterrupted availability of any third-party platform or API, and changes those platforms make are outside our control.

Intellectual property

The site, its text, design and logo belong to Adverto. Work product created for you under an engagement belongs to you once it’s paid for, as set out in the agreement. Adverto keeps the right to use its own methods, templates and know-how on other engagements.

Liability

To the extent the law allows, Adverto isn’t liable for indirect or consequential loss arising from use of this site. Liability for client work is set out in the engagement agreement. Nothing here limits liability that can’t be limited by law.

Third-party links

The site links to other websites and platforms. We don’t control them and aren’t responsible for their content or their handling of your data.

Changes and governing law

We may update these terms; the date at the top tells you when. Continued use of the site after a change means you accept it. These terms are governed by the law of the country in which Adverto is registered, and disputes about them go to the courts there. Disputes under a client agreement follow the agreement.